512 lines
19 KiB
HTML
512 lines
19 KiB
HTML
<!doctype html>
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<html lang="en">
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<head>
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<meta charset="utf-8" />
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<meta name="viewport" content="width=device-width, initial-scale=1" />
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<title>Nike — reference components</title>
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<meta
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name="description"
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content="Reference fixture for design-systems/nike. Monochromatic UI
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(black / white / grey only), massive uppercase Nike Futura ND display
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type at 96px / 0.90 line-height, pill-shaped buttons (30px radius),
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zero card shadows. Just keep going."
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/>
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<style>
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:root {
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--bg: #ffffff;
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--surface: #f5f5f5;
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--surface-warm: #fafafa;
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--fg: #111111;
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--fg-2: var(--fg);
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--muted: #707072;
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--meta: #9e9ea0;
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--border: #cacacb;
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--border-soft: #e5e5e5;
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--accent: #111111;
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--accent-on: #ffffff;
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--accent-hover: #707072;
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--accent-active: #000000;
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--success: #007d48;
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--warn: #fca600;
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--danger: #d30005;
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--font-display:
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"Nike Futura ND", "Helvetica Now Display Medium", "Helvetica Now Display", "Helvetica Neue", Helvetica, Arial, sans-serif;
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--font-body:
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"Helvetica Now Text Medium", "Helvetica Now Text", "Helvetica Neue", Helvetica, Arial, sans-serif;
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--font-mono:
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ui-monospace, "SF Mono", "JetBrains Mono", Menlo, Monaco, Consolas, monospace;
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--text-xs: 12px;
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--text-sm: 14px;
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--text-base: 16px;
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--text-lg: 20px;
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--text-xl: 24px;
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--text-2xl: 32px;
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--text-3xl: 48px;
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--text-4xl: 96px;
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--leading-body: 1.75;
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--leading-tight: 0.9;
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--tracking-display: -0.02em;
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--space-1: 4px;
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--space-2: 8px;
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--space-3: 12px;
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--space-4: 16px;
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--space-5: 20px;
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--space-6: 24px;
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--space-8: 32px;
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--space-12: 48px;
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--section-y-desktop: 80px;
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--section-y-tablet: 48px;
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--section-y-phone: 32px;
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--radius-sm: 8px;
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--radius-md: 20px;
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--radius-lg: 24px;
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--radius-pill: 30px;
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--elev-flat: none;
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--elev-ring: 0 0 0 1px var(--border);
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--elev-raised: 0 0 0 1px var(--border);
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--focus-ring: 0 0 0 2px rgba(39, 93, 197, 1);
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--motion-fast: 150ms;
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--motion-base: 200ms;
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--ease-standard: cubic-bezier(0.2, 0, 0, 1);
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--container-max: 1440px;
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--container-gutter-desktop: 48px;
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--container-gutter-tablet: 24px;
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--container-gutter-phone: 16px;
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}
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/* ─── Reset ─────────────────────────────────────────────── */
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*, *::before, *::after { box-sizing: border-box; }
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html, body { margin: 0; padding: 0; }
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body {
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background: var(--bg);
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color: var(--fg);
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font-family: var(--font-body);
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font-size: var(--text-base);
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font-weight: 500; /* Nike's body weight — Helvetica Now Text Medium */
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line-height: var(--leading-body);
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-webkit-font-smoothing: antialiased;
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-moz-osx-font-smoothing: grayscale;
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}
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/* ─── Promo bar — Nike's signature dark band atop every page ─
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§4: "Top banner: promotional message bar with dark background
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(#111111) and white text", 8–12px vertical padding, 12px/500
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centered text. */
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.promo-bar {
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background: var(--fg);
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color: var(--bg);
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font-size: var(--text-xs);
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font-weight: 500;
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text-align: center;
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padding: var(--space-2) var(--space-4);
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letter-spacing: 0.02em;
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}
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.promo-bar a { color: var(--bg); text-decoration: underline; text-underline-offset: 2px; }
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/* ─── Layout ─────────────────────────────────────────────── */
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.container {
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max-width: var(--container-max);
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margin-inline: auto;
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padding-inline: var(--container-gutter-desktop);
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}
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section { padding-block: var(--section-y-desktop); }
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section + section { border-top: 1px solid var(--border-soft); }
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@media (max-width: 1023px) {
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.container { padding-inline: var(--container-gutter-tablet); }
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section { padding-block: var(--section-y-tablet); }
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}
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@media (max-width: 639px) {
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.container { padding-inline: var(--container-gutter-phone); }
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section { padding-block: var(--section-y-phone); }
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}
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/* ─── Typography ─────────────────────────────────────────────
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Nike's display layer is uppercase Nike Futura ND at 96px with
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0.90 line-height — the "stadium scoreboard" §3 calls for.
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Below the display layer, Helvetica Now (body) handles
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everything at weight 500 (the brand's documented dominant
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weight for interactive copy). */
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h1, h2, h3 {
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margin: 0;
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color: var(--fg);
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}
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/* h1 — Hero Display, uppercase Futura, ascenders nearly touch
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descenders. Nike Futura ND below 24px is forbidden (§7), so
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h1 is the ONLY place this size and treatment appear. */
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h1 {
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font-family: var(--font-display);
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font-size: var(--text-4xl);
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font-weight: 500;
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line-height: var(--leading-tight);
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letter-spacing: var(--tracking-display);
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text-transform: uppercase;
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}
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/* h2 — section heading, Helvetica Now Display Medium tier
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(the second slot in --font-display falls onto it when
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Futura ND is absent). Title-case, NOT uppercase. */
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h2 {
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font-family: var(--font-display);
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font-size: var(--text-2xl);
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font-weight: 500;
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line-height: 1.2;
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}
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/* h3 — card title at the body baseline, weight 500. */
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h3 {
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font-family: var(--font-body);
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font-size: var(--text-base);
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font-weight: 500;
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line-height: 1.5;
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}
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p { margin: 0; }
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.lead {
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font-size: var(--text-lg);
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line-height: 1.5;
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color: var(--muted);
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font-weight: 500;
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}
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.body-muted { color: var(--muted); }
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.body-meta { color: var(--meta); font-size: var(--text-sm); }
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.body-sm { font-size: var(--text-sm); }
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/* `.eyebrow` — small uppercase label above section heads. The
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only place Nike pushes positive tracking (uppercase needs the
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breathing room); display copy below uses negative tracking. */
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.eyebrow {
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font-family: var(--font-body);
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font-size: var(--text-xs);
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font-weight: 500;
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line-height: 1;
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color: var(--muted);
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text-transform: uppercase;
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letter-spacing: 0.12em;
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}
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.stack-3 > * + * { margin-block-start: var(--space-3); }
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.stack-4 > * + * { margin-block-start: var(--space-4); }
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.stack-6 > * + * { margin-block-start: var(--space-6); }
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.stack-8 > * + * { margin-block-start: var(--space-8); }
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/* ─── Buttons — pill geometry, monochrome only ───────────────
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Nike's pill (30px radius) is the SOLE button silhouette across
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the whole brand (§4). Primary uses --accent (Nike Black) with
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the hover shifting to grey-500 — the documented behaviour, not
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a darken. Secondary is the 1.5px outlined variant from §4. */
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.btn {
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display: inline-flex;
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align-items: center;
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gap: var(--space-2);
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padding: 12px 24px;
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border: none;
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border-radius: var(--radius-pill);
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font-family: var(--font-body);
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font-size: var(--text-base);
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font-weight: 500; /* §7 — never weight 400 on buttons */
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line-height: 1.2;
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cursor: pointer;
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text-decoration: none;
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transition:
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background-color var(--motion-base) var(--ease-standard),
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color var(--motion-base) var(--ease-standard),
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border-color var(--motion-base) var(--ease-standard),
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box-shadow var(--motion-fast) var(--ease-standard);
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}
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.btn:focus-visible { outline: none; box-shadow: var(--focus-ring); }
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.btn:active { opacity: 0.85; }
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.btn-primary {
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background: var(--accent);
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color: var(--accent-on);
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}
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.btn-primary:hover { background: var(--accent-hover); }
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.btn-primary:active { background: var(--accent-active); }
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/* §4 — secondary outlined: 1.5px solid grey-300, 30px pill. */
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.btn-secondary {
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background: transparent;
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color: var(--fg);
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border: 1.5px solid var(--border);
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padding: 10.5px 22.5px; /* compensates for the 1.5px border */
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}
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.btn-secondary:hover {
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border-color: var(--muted);
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background: var(--surface);
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}
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/* ─── Inputs — fill-led, soft hairline ───────────────────────
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§4 — non-search inputs use grey-100 fill, 8px radius
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(--radius-sm), border-active darkens to Nike Black on focus,
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and the focus ring is the documented blue 2px halo. */
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.field { display: flex; flex-direction: column; gap: var(--space-2); }
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.field label {
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font-size: var(--text-sm);
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font-weight: 500;
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color: var(--fg);
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}
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.field input {
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padding: 14px 16px;
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border-radius: var(--radius-sm);
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border: 1px solid var(--border);
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background: var(--surface);
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color: var(--fg);
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font-family: var(--font-body);
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font-size: var(--text-base);
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font-weight: 500;
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line-height: 1.2;
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outline: none;
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transition:
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border-color var(--motion-base) var(--ease-standard),
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background-color var(--motion-base) var(--ease-standard),
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box-shadow var(--motion-fast) var(--ease-standard);
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}
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.field input::placeholder { color: var(--muted); font-weight: 500; }
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.field input:hover { border-color: var(--muted); }
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.field input:focus-visible {
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border-color: var(--fg); /* Border Active = Nike Black, §2 */
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background: var(--bg);
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box-shadow: var(--focus-ring);
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}
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.field-help { font-size: var(--text-xs); color: var(--muted); }
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/* ─── Cards — flat, surface-defined, NO shadow ───────────────
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§6 — "Nike's elevation philosophy is radically flat. There
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are no card shadows, no hover lifts, no floating elements."
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Cards differentiate from --bg by sitting on --surface, with
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a 20px (--radius-md) corner for "interactive containers"
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per §5. */
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.card {
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background: var(--surface);
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border-radius: var(--radius-md);
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padding: var(--space-6);
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display: flex;
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flex-direction: column;
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gap: var(--space-3);
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/* No box-shadow, no border, no hover lift — by Nike contract. */
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}
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/* ─── Badges — pill-shaped status indicators ─────────────── */
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.badge {
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display: inline-flex;
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align-items: center;
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gap: var(--space-2);
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padding: 4px var(--space-3);
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border-radius: var(--radius-pill);
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font-family: var(--font-body);
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font-size: var(--text-xs);
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font-weight: 500;
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line-height: 1.4;
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}
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.badge-success {
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color: var(--success);
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background: color-mix(in oklab, var(--success), transparent 88%);
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}
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.badge-muted {
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color: var(--muted);
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background: var(--surface);
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}
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.badge-dot {
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width: 6px;
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height: 6px;
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border-radius: 50%;
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background: currentColor;
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}
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/* ─── Links — black text, hover underline, kbd ─────────────
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§4 nav: "text color shifts to Grey-500 (#707072)" on hover.
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No blue inline links here — Nike keeps reading copy
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monochrome and reserves --focus-ring blue for keyboard focus
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alone. */
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a { color: var(--fg); text-decoration: none; transition: color var(--motion-base) var(--ease-standard); }
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a:hover { color: var(--muted); text-decoration: underline; text-underline-offset: 3px; }
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kbd {
|
|||
|
|
font-family: var(--font-mono);
|
|||
|
|
font-size: var(--text-xs);
|
|||
|
|
padding: 2px 6px;
|
|||
|
|
border-radius: var(--radius-sm);
|
|||
|
|
border: 1px solid var(--border);
|
|||
|
|
background: var(--surface);
|
|||
|
|
color: var(--muted);
|
|||
|
|
}
|
|||
|
|
|
|||
|
|
/* ─── Layout helpers — hero, features, form ───────────────── */
|
|||
|
|
.hero-grid {
|
|||
|
|
display: grid;
|
|||
|
|
grid-template-columns: 1.4fr 1fr;
|
|||
|
|
gap: var(--space-12);
|
|||
|
|
align-items: end;
|
|||
|
|
}
|
|||
|
|
@media (max-width: 1023px) {
|
|||
|
|
.hero-grid { grid-template-columns: 1fr; gap: var(--space-8); }
|
|||
|
|
}
|
|||
|
|
.hero-actions {
|
|||
|
|
display: flex;
|
|||
|
|
gap: var(--space-3);
|
|||
|
|
margin-block-start: var(--space-6);
|
|||
|
|
flex-wrap: wrap;
|
|||
|
|
}
|
|||
|
|
.hero-meta {
|
|||
|
|
display: flex;
|
|||
|
|
flex-direction: column;
|
|||
|
|
gap: var(--space-3);
|
|||
|
|
padding: var(--space-5);
|
|||
|
|
background: var(--surface);
|
|||
|
|
border-radius: var(--radius-md);
|
|||
|
|
/* No border, no shadow — surface contrast does the work. */
|
|||
|
|
}
|
|||
|
|
|
|||
|
|
.features-grid {
|
|||
|
|
display: grid;
|
|||
|
|
grid-template-columns: repeat(3, 1fr);
|
|||
|
|
gap: var(--space-2); /* Nike's "tight 4-12px" product-grid gap */
|
|||
|
|
}
|
|||
|
|
@media (max-width: 1023px) { .features-grid { grid-template-columns: 1fr 1fr; } }
|
|||
|
|
@media (max-width: 639px) { .features-grid { grid-template-columns: 1fr; } }
|
|||
|
|
|
|||
|
|
.form-row {
|
|||
|
|
display: grid;
|
|||
|
|
grid-template-columns: 1.4fr 1fr;
|
|||
|
|
gap: var(--space-12);
|
|||
|
|
align-items: start;
|
|||
|
|
}
|
|||
|
|
@media (max-width: 1023px) { .form-row { grid-template-columns: 1fr; } }
|
|||
|
|
.form { display: flex; flex-direction: column; gap: var(--space-4); max-width: 420px; }
|
|||
|
|
.form-actions { display: flex; gap: var(--space-3); margin-block-start: var(--space-2); flex-wrap: wrap; }
|
|||
|
|
|
|||
|
|
.icon { width: 16px; height: 16px; flex-shrink: 0; }
|
|||
|
|
.row-between { display: flex; align-items: center; justify-content: space-between; gap: var(--space-3); }
|
|||
|
|
|
|||
|
|
/* `.swoosh` — a stylized swoosh divider rule that anchors the
|
|||
|
|
hero. Pure CSS, no real Nike marks, just a visual nod to the
|
|||
|
|
brand's geometric language. */
|
|||
|
|
.swoosh {
|
|||
|
|
width: 64px;
|
|||
|
|
height: 4px;
|
|||
|
|
background: var(--fg);
|
|||
|
|
border-radius: var(--radius-pill);
|
|||
|
|
}
|
|||
|
|
</style>
|
|||
|
|
</head>
|
|||
|
|
<body>
|
|||
|
|
<div class="promo-bar" role="region" aria-label="Promotional banner">
|
|||
|
|
Free shipping for members. <a href="#join">Join us.</a>
|
|||
|
|
</div>
|
|||
|
|
|
|||
|
|
<main class="container">
|
|||
|
|
<section data-od-id="hero">
|
|||
|
|
<div class="hero-grid">
|
|||
|
|
<div class="stack-6">
|
|||
|
|
<div class="stack-3">
|
|||
|
|
<span class="swoosh" aria-hidden="true"></span>
|
|||
|
|
<p class="eyebrow">Reference fixture · nike</p>
|
|||
|
|
</div>
|
|||
|
|
<h1>Just keep going.</h1>
|
|||
|
|
<p class="lead" style="max-width: 44ch">
|
|||
|
|
Built for the ones who don't quit. From dawn miles to sold-out
|
|||
|
|
stadiums, every stitch earns its place — and every pixel of
|
|||
|
|
this page is here to sell sport, nothing else.
|
|||
|
|
</p>
|
|||
|
|
<div class="hero-actions">
|
|||
|
|
<a href="./tokens.css" class="btn btn-primary">
|
|||
|
|
Shop new arrivals
|
|||
|
|
<svg class="icon" viewBox="0 0 24 24" fill="none"
|
|||
|
|
stroke="currentColor" stroke-width="1.75"
|
|||
|
|
stroke-linecap="round" stroke-linejoin="round"
|
|||
|
|
aria-hidden="true"><path d="M5 12h14M13 6l6 6-6 6"/></svg>
|
|||
|
|
</a>
|
|||
|
|
<a href="./DESIGN.md" class="btn btn-secondary">Read the spec</a>
|
|||
|
|
</div>
|
|||
|
|
</div>
|
|||
|
|
<aside class="hero-meta" aria-label="Member benefits">
|
|||
|
|
<div class="row-between">
|
|||
|
|
<span class="body-sm" style="font-weight: 500">Member status</span>
|
|||
|
|
<span class="badge badge-success">
|
|||
|
|
<span class="badge-dot" aria-hidden="true"></span>
|
|||
|
|
Active
|
|||
|
|
</span>
|
|||
|
|
</div>
|
|||
|
|
<p class="body-meta">Last reviewed <time datetime="2026-05-15">2026-05-15</time> · v1.0</p>
|
|||
|
|
<p class="body-meta">Press <kbd>⌘</kbd> <kbd>K</kbd> to search the spec.</p>
|
|||
|
|
</aside>
|
|||
|
|
</div>
|
|||
|
|
</section>
|
|||
|
|
|
|||
|
|
<section data-od-id="features">
|
|||
|
|
<div class="stack-3">
|
|||
|
|
<p class="eyebrow">What this fixture exercises</p>
|
|||
|
|
<h2 style="max-width: 22ch">Restraint as an athletic discipline.</h2>
|
|||
|
|
</div>
|
|||
|
|
<div class="features-grid" style="margin-block-start: var(--space-8)">
|
|||
|
|
<article class="card">
|
|||
|
|
<h3>Monochrome on purpose</h3>
|
|||
|
|
<p class="body-muted body-sm">
|
|||
|
|
--bg (#ffffff) → --surface (#f5f5f5) → --fg (#111111).
|
|||
|
|
The UI carries no color so product photography can. Red, green,
|
|||
|
|
blue are reserved for semantic moments only.
|
|||
|
|
</p>
|
|||
|
|
<a href="./tokens.css" class="body-sm" style="font-weight: 500">Inspect tokens →</a>
|
|||
|
|
</article>
|
|||
|
|
<article class="card">
|
|||
|
|
<h3>Display type that punches</h3>
|
|||
|
|
<p class="body-muted body-sm">
|
|||
|
|
Nike Futura ND at 96px / 0.90 line-height, uppercase, tightened
|
|||
|
|
tracking. A typographic shockwave reserved exclusively for the
|
|||
|
|
hero — never below 24px.
|
|||
|
|
</p>
|
|||
|
|
<a href="./DESIGN.md" class="body-sm" style="font-weight: 500">Read the rule →</a>
|
|||
|
|
</article>
|
|||
|
|
<article class="card">
|
|||
|
|
<h3>Pills, no shadows</h3>
|
|||
|
|
<p class="body-muted body-sm">
|
|||
|
|
--radius-pill is bound to 30px (the literal Nike value, not
|
|||
|
|
9999). --elev-raised collapses onto --elev-ring because the
|
|||
|
|
brand refuses card shadows outright.
|
|||
|
|
</p>
|
|||
|
|
<a href="./tokens.css" class="body-sm" style="font-weight: 500">Inspect radius →</a>
|
|||
|
|
</article>
|
|||
|
|
</div>
|
|||
|
|
</section>
|
|||
|
|
|
|||
|
|
<section data-od-id="form" id="join">
|
|||
|
|
<div class="form-row">
|
|||
|
|
<div class="stack-4">
|
|||
|
|
<p class="eyebrow">Become a member</p>
|
|||
|
|
<h2>Free shipping. First access. No nonsense.</h2>
|
|||
|
|
<p class="body-muted" style="max-width: 48ch">
|
|||
|
|
Members hear about drops first, get free shipping on every order,
|
|||
|
|
and unlock the Nike Run Club / Training Club apps. One account,
|
|||
|
|
every sport.
|
|||
|
|
</p>
|
|||
|
|
</div>
|
|||
|
|
<form class="form" onsubmit="event.preventDefault();">
|
|||
|
|
<div class="field">
|
|||
|
|
<label for="email">Email address</label>
|
|||
|
|
<input id="email" type="email" placeholder="[email protected]" autocomplete="email" required />
|
|||
|
|
<p class="field-help">We'll send membership perks. No marketing noise.</p>
|
|||
|
|
</div>
|
|||
|
|
<div class="form-actions">
|
|||
|
|
<button type="submit" class="btn btn-primary">Sign me up</button>
|
|||
|
|
<button type="button" class="btn btn-secondary">Learn more</button>
|
|||
|
|
</div>
|
|||
|
|
</form>
|
|||
|
|
</div>
|
|||
|
|
</section>
|
|||
|
|
</main>
|
|||
|
|
</body>
|
|||
|
|
</html>
|